Because Data Is Nothing Without Service
Through a collaborative partnership, Prime Solutions successfully revitalized its brand to 3Prime Analytics and established a compelling market presence.
Providing Exceptional Care
Seaside Dentistry, a new boutique dental practice, sought to maintain its upward trajectory by bolstering its branding and marketing efforts.
How To Find Your Niche
Erin meets with Anna Bordner of The Dwell Society to discuss how to integrate your skill set to create a unique and targeted business.
How to Value Your Brand and Your Business
Erin met with Jen Hernandez of JH Realtor to discuss what it means to value your brand and your business.
Art is what you make of it, so make it your own.
Jones + Co was given the opportunity to reposition Nimbus Frames in the market as a differentiated and targeted brand to attract new consumers.
How to Brand Digital Marketing
We are sitting down with Alina Scarcella - a mastermind of digital marketing to talk about what good branding looks like in digital marketing.
For The Win
We delivered the following to reveal opportunity areas for the new brand, GamePlan Partners.
Brand Positioning Workshop
If you missed my Brand Positioning workshop with Katrin Aronson Consulting today, don’t worry, the replay is here. And if you did have the chance to join us, you’re on your way to directing how your customers think about you.
Hidden Gems
I recently talked with VoyageMIA to talk shop and introduce Jones + Co. Check out the full interview!
How to Get Sh*t Done, Gracefully
Erin meets with the President of Look Listen, Donna Montgomery to discuss alignment. An important discussion, because without it, you can’t move your brand forward. Donna gives a look into how she successfully moves her work and life forward, everyday.
How to Brand a Culture
Erin meets with Mikal Harden of Juno Search Partners to discuss how a company’s culture is rooted in its core values, which play a huge role in branding. Mikal gives insight into how her company’s culture has evolved and strengthened over 10 years.
How to Brand an Experience
On this episode I met with Tara Gray of Modern Maven (@modernmaven) to discuss branding the experience, the elements needed to do so, & what a good experience feels like.
Strategy to Conquer Creative Monsters
On this episode of #PeekIntoProcess I met with longtime friend and collaborative creative partner, DJ Field @notthatkindofdj to discuss the creative monsters that we oftentimes find lurking in the dark.
Finding Your ‘Why’ And What To Do With It
This #PeekIntoProcess is specifically about how to market your purpose - finding your ‘why’ and then what to do with it.
Brand Strategy Planning
Your brand will not guide itself. You need to help it, prod it, plan for it. Jones+Co.'s Brand Strategy Planning template is what you need to pull from your brand foundation to put it into action and make an impact for 2021.
A Recipe For Brand Building
Erin meets with Milka Gordillo from Sweets by Milka to discuss focusing on branding with the senses and talking about the decisions we make to build our brands.
Branding The Intangible with Sweet Life & Co.
Erin Jones meets with Sarah Greenberg, owner of Sweet Life & Co., a boutique real estate company, on this installment of #peekintoprocess.
Bringing a Brand Vision to Life Through “Film”
Erin Jones sits down with Photographer Eve Greendale for a #peekintoprocess about planning and executing a brand photo shoot.
Modern Classic Taste
There are things, colors, shapes, + smells that signify to our brain almost instantly what we are about to encounter, or what is in front of us for the taking—because we’ve been conditioned. We have seen these symbols and have associated them with an experience. See how we used them to transform a restaurant brand.
Bringing Heart to B2B
A distributor can be brand-less, sometimes living in the shadow of the manufacturer they represent. Whether that is intentional or not, it happens because the distributor brand can be overpowered by the product brand which has established equity in the marketplace. But this isn’t the way it has to be. We have heart for B2B clients. We think they are beautifully layered.